Never Been Promoted
"Cut The Tie" to everything holding you back and unleash your entrepreneur.
Welcome to the Never Been Promoted Podcast, where we don’t just talk about success—we equip you to break free from what's limiting you and forge your own path to greatness.
What You’ll Gain from Never Been Promoted:
- Learn from Real Entrepreneurs: Hear firsthand accounts from our entrepreneurial guests and discover the lessons they’ve learned, so you can make smarter, bolder decisions.
- Master Proven Business Strategies: Explore the approaches successful entrepreneurs use to grow their businesses, and uncover tactics you can apply right away to transform your own.
- Stay Ahead of the Curve: Get insights on the latest trends and hot topics to keep your business future-ready and ahead of the competition.
Hosted by Thomas Helfrich—the voice you may know from shows like BOOM AMERICA, The Big Reveal, and The BLOX—Never Been Promoted is more than just a podcast; it’s a movement for those who are ready to cut ties with everything holding them back and unleash their full entrepreneurial potential.
Why Tune In?
We don’t shy away from the tough conversations. Whether we’re tackling cutting-edge topics like leveraging AI, scaling operations, or mastering digital marketing, we make sure the content is as impactful as it is entertaining. If you’re navigating the challenging terrain of SEO, struggling to stay sane while building a business, or just want to elevate your game, we’ve got the insights, tools, and inspiration you need.
With over 1 million YouTube subscribers and a place in the top 10% of podcasts worldwide, Never Been Promoted has become a go-to resource for entrepreneurs who are serious about leveling up. The cut blue tie logo is more than just a symbol; it represents breaking away from the constraints that hold you back, pushing you to reach new heights.
Each episode is loaded with micro-mentoring moments, offering practical advice and real-world strategies to help you take your business to the next level.
Join the Movement to Unleash Your Entrepreneurial Power—One Episode at a Time.
Connect with Never Been Promoted:
LinkedIn: https://www.linkedin.com/company/never-been-promoted
YouTube: https://www.youtube.com/@neverbeenpromoted
TikTok: https://www.tiktok.com/@neverbeenpromoted
Twitter (X): https://twitter.com/NevBeenPromoted
Threads: https://www.threads.net/@neverbeenpromoted
Instagram: https://www.instagram.com/neverbeenpromoted
FaceBook:https://www.facebook.com/neverbeenpromoted
Website: www.neverbeenpromoted.com
Podcast available on all platforms!
https://podcasts.apple.com/us/podcast/never-been-promoted/id1702007147
https://open.spotify.com/show/4XiLbp6oVtI0TWlfvd9Z06
https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5idXp6c3Byb3V0LmNvbS8yMjI4NDE0LnJzcw==
Never Been Promoted
Matthew Silverman's Smarter Marketing Hacks
Never Been Promoted Podcast with Thomas Helfrich
Matthew Silverman, founder of Silverman Consulting, joins the podcast to share his journey from building a successful career in digital marketing to redefining the concept of fiduciary marketing. Matthew’s candid approach to marketing cuts through the fluff, focusing on authenticity, value, and strategies that truly work for clients.
About Matthew Silverman:
Matthew Silverman is a seasoned digital marketing consultant with over 15 years of experience helping businesses of all sizes achieve their marketing goals. From SEO to Google Ads and LinkedIn strategies, Matthew specializes in creating tailored solutions that drive results. His unique approach to fiduciary marketing ensures clients receive honest guidance and strategies that align with their specific needs and budgets.
In this episode, Thomas and Matthew discuss:
- The Fiduciary Marketer Mindset
Matthew explains his concept of fiduciary marketing, focusing on prioritizing clients' actual needs over profit-driven motives. He shares how this approach builds trust and long-term relationships. - Knowing Your Audience
Matthew highlights the importance of understanding your audience and tailoring strategies to reach them effectively. Whether through Meta, Google Ads, or direct mail, he emphasizes the value of testing and learning to refine campaigns. - Trends and Challenges in Digital Marketing
Matthew discusses emerging trends in pay-per-click advertising, zero-click attribution, and the legal implications of data privacy. He provides actionable insights on navigating these challenges while staying compliant.
Key Takeaways:
- Don’t Go Cheap
Avoid hiring based solely on price. Invest in professionals who understand your business and can deliver measurable results. - Test and Refresh
Digital marketing isn’t static. Regularly update ad copy, refresh websites, and adapt to evolving consumer behaviors to stay competitive. - Know Your Metrics
Understanding attribution and the value of your leads is crucial. Experiment with omnichannel strategies and focus on where your customers truly are.
CONNECT WITH MATTHEW SILVERMAN:
LinkedIn: https://www.linkedin.com/in/matthewsilv/
Email: mlsilverman@gmail.com
CONNECT WITH THOMAS:
X (Twitter): https://twitter.com/thelfrich | https://twitter.com/nevbeenpromoted Facebook: https://www.facebook.com/hovienko | https://www.facebook.com/neverbeenpromoted
Website: https://www.neverbeenpromoted.com/
Instagram: https://www.instagram.com/neverbeenpromoted/
YouTube: https://www.youtube.com/@neverbeenpromoted
LinkedIn: https://www.linkedin.com/in/thomashelfrich/
Email: t@instantlyrelevant.com
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